Wolfgang Puck Chopper

Eastman

  1. 0Strategy
  2. 20Design
  3. 80Storytelling
  4. 0Interaction

Brief

To create an engaging video that showcases the benefits of using the Tritan material to create the new Wolfgang puck chopper.

Response

Using a style previously set for Eastman and Wolfgang Puck we were able to repurpose existing assets to remain consistent. 

The Wolfgang Puck Chopper uses Eastman Tritan as one of its main materials. With its clarity, durabilty and resistence properties, we made sure to highlight these throughout the story. 

Delivery

1 x 50 second video 
Shown on Home Shopping Network (HSN) and Eastman Innovation Lab website
Storyboarding
Video production
2D & 3D Animation

Results

Drive sales in the US of Wolfgang Puck Chopper Brand awareness for both parties 
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Associated projects